Social Media in the Workplace: CFOs ambivalent about the value - Workplace Wellness Blog by Wellergize

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Blog Overview Blogger Profiles Event Calendar You can also visit our other sites: EmployeeWellness.ca WellnessFair.ca Workplace Wellness Info on NaturalHealthcare.ca	\| Share: \| more Social Media in the Workplace: CFOs ambivalent about the value Accountemps Survey: CFOs concerned about time waste but also see business benefits in social media use Media release announcing the results of the Accountemps survey: As social media makes its way into the workplace, executives are weighing the potential risks and benefits. Nearly half (47 per cent) of chief financial officers (CFOs) interviewed recently for an Accountemps survey said their greatest concern is that employees are wasting time during business hours using sites such as Facebook and Twitter. CFOs also expressed worries their staff may behave unprofessionally or post inappropriate information online. However, almost one in four financial executives (24 per cent) said these sites can help staff members expand their networks of valuable business contacts. The survey was developed by Accountemps, the world's first and largest staffing services firm specializing in accounting and finance. It was conducted by an independent research firm and is based on interviews with responses from more than 270 CFOs from a stratified random sample of Canadian companies with 20 or more employees. CFOs were asked, "What is your greatest concern for your company regarding employees using social media?" Their responses: Wasting time at work 47% Behaving unprofessionally 14% Posting negative comments about company 11% Posting financial/confidential company information 5% No concerns 12% Access not allowed 3% Other 3% Don't know/no answer 6% ------ 101%* Responses do not total 100% due to rounding. CFOs were asked, "What is the greatest benefit to your company of employees using social media?" Their responses: Expand networks of valuable contacts 24% Enhance company's reputation 22% Provide better customer service 18% Can secure new business 5% No benefits 21% Access not allowed 3% Don't know/no answer 8% ----- 101% Responses do not total 100% due to rounding. "Many organisations are still determining how social media fits into their workplaces," said Kathryn Bolt, Canadian division president of Accountemps. "Executives are concerned with the possibility of added distraction from their employees' daily duties, which may affect productivity and efficiency on the job." Bolt also added, "On the other hand, more firms are realizing that the rewards may outweigh the risks, as social media platforms like Facebook and Twitter can be used by employees to expand their networks of valuable business contacts and enhance the company's reputation." Accountemps has more than 350 offices worldwide and offers online job search services at www.accountemps.com. Follow Accountemps for workplace news at twitter.com/accountemps. 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